Check out this article – it’s part of a five part series on content marketing. How many small businesses are utilizing Instagram…I’ll bet not a lot. This is the fifth and final installment in a five-part series of articles focusing on best practices to up your content marketing game on the “big four” of social …
Instagram Overtaking Twitter – Ever changing social environment Read More »
Step by Step Guide to Setting up Google My Business – As a business today, especially as a local business just starting out, it’s critical to be visible on all platforms. A big way to be seen is on Google My Business, which connects Google search, maps, Google +, Insights, Reviews, and Google Analytics into …
Step by Step Guide to Setting up Google My Business Read More »
Google AdWords Topping the list is Google’s advertising system — Google Adwords. According to MozCast, 52.7 percent of websites on Google’s front page feature Google Adwords at the tops of their pages. In essence, Adwords is an advertising service that enables businesses to display ads on Google and its advertising network. But website owners and publishers can …
Email: Alive and Well – Email is dead, they say. We say not so fast. Email is not only alive and well, but it’s still the preferred mode of communication. Many companies rely on email these days, even if it’s as an adjunct to their other online and offline marketing offerings. That’s because email has …
As a critical tool in your market plan arsenal, Facebook advertising provides many benefits to social media marketing that go above and beyond the capabilities of search engine alternatives like Google Adwords. If you’re wondering how Facebook ads work, check this out: Getting started. Even the most inexperienced advertiser can create and run an ad …
How Facebook Ads Work as Part of Your Local Business Marketing Strategy Read More »
Tips to Improve Local Visibility – Sometimes we get caught up in getting fancy when it comes to getting noticed. While it’s tempting to look into advanced tactics, it’s important to remember to stick to the basics. That includes killer content, a great link profile and consistent citations. Here are some more tips to staying …
Lead generation through blogging Similar to article marketing, you can use a blog to get more exposure, attract potential customers, obtain higher rankings in search engines, and propel you as a leader in your field. However, blogging is a bit different from other types of lead generation like articles, as you can use a more casual, …
Do you want a less formal way to speak to potential clients? Read More »
When it comes to your website, design matters. You want a site that will catch the attention of viewers, but a really good site does much more than that. You can have all the flash and dash in the world but if your website isn’t easy to navigate or leaves the viewer wondering about anything, …
Whenever you open a website there are some things that attract your attention immediately. These attention grabbers can be defined as a website’s lay out, the information that the pages contain about the company and services, and the overall look of a company. This area would fall under the web designer or web designing, and …
Which to choose: A Good Web Design Firm in NJ or a Good Web Designer in NJ Read More »
Hopefully this will help some of the confusion over POP & IMAP. IMAP (Internet Message Access Protocol) IMAP4 allows you to read emails as they appear on the hosting server. Any changes you make (delete, reply, forward, move) are seen by anyone else who logs into webmail or IMAP. This is the perfect solution for …
