The Best Ways to Flaunt Your Online Reviews – A big part of getting new customers in the door is for them to see how happy your past customers are with your products and services. Reviews are important to how you market your services and products because they help potential customers make a decision if […]
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Should You Use Pinterest? – You may understand the importance of being on social media sites like Facebook, but you may be wondering if your type of business is well suited for other types of sites like Pinterest. This is a valid concern. Not every business should be on Pinterest. It all depends on what
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Is Your SEO Working? – The goal of SEO is to have your website rank higher in search results. This is an organic approach that takes time and that must align with your searchers’ needs and expectations, so your approach to your site design must change to keep up with them. Has it been a
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Facebook Ads and Conversions – Writing compelling copy that converts visitors into paying customers is key. If your Facebook ads aren’t getting you the conversion results you’re looking for, you’ll have to change your focus. Take a look at your current content to find out where you could be going wrong. Closing the deal takes
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Business Website: Outline For Success – There are many thoughts out there as to what good web design must involve. From compelling content to interesting graphics, let’s explore what goes into making an effective website for your business. Your website must be engaging. Research shows it takes just two seconds for a visitor to form
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Increase Your Bottom Line with a Local Business Marketing Strategy – One of the hardest things to get a handle on these days is customer loyalty. Your consumers know what they want and where they can get it. You have to offer them a pretty spectacular experience to get them to exit their comfort zone
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Is Your Website Stagnant? – If you don’t constantly update and improve your website with relevant content, you have a stagnant website. With search engine algorithms constantly being adapted to give the latest content according to keywords, it’s imperative that you stay on top of these trends. The only way to grow your website, then,
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Check out this article – it’s part of a five part series on content marketing. How many small businesses are utilizing Instagram…I’ll bet not a lot. This is the fifth and final installment in a five-part series of articles focusing on best practices to up your content marketing game on the “big four” of social
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Step by Step Guide to Setting up Google My Business – As a business today, especially as a local business just starting out, it’s critical to be visible on all platforms. A big way to be seen is on Google My Business, which connects Google search, maps, Google +, Insights, Reviews, and Google Analytics into
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Google AdWords Topping the list is Google’s advertising system — Google Adwords. According to MozCast, 52.7 percent of websites on Google’s front page feature Google Adwords at the tops of their pages. In essence, Adwords is an advertising service that enables businesses to display ads on Google and its advertising network. But website owners and publishers can
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