Ecommerce pioneer Broadvision now banking on socal media

Everything is social today, this article explains it perfectly. Its the next Yellow Pages….I think he’s right…! Vincent Gentile, www.avminternetsolutions.com BroadVision Inc., a Silicon Valley e-commerce pioneer that saw its better days before the dot-com bubble burst, today is reinventing itself as a firm that creates social networks for businesses. The Redwood City firm launched …

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Companies Struggle to Keep Social Media Content On-Message – eMarketer

A Message to CEO’s: The individual in charge of Social can alter  the companies message and you won’t know it until its too late..! Marketers and other corporate communications professionals may sometimes feel they have a thankless task: carefully craft messages about their company’s thought leadership, social responsibility effor via Companies Struggle to Keep Social …

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How Businesses Are Unleashing Their Employees’ Social Media Potential

How Businesses Are Unleashing Their Employees’ Social Media Potential. The big Takes: Technology empowerment works both ways. Consumers can take a stand against poor business practices, and brands can empower their customers like never before. Lack of control inside and outside companies is the beginning of a new way of working — one in which …

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How Social Media Marketers Can Convert Attention Into Action

How Social Media Marketers Can Convert Attention Into Action. The big Takes: Social media marketers must learn to introduce “clicks to action” and outcomes that steer consumer experiences toward desirable results. Once attention is captivated, the real question is, what are you going to do with it? Introduce a “call to action” in new media …

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Consumer Survey Finds 95% of Consumers Research Online Prior to Purchase

Your Company’s website is your prospects first impression…!  This is a great article from Website Magazine.  The BIG Take: The internet simply drives offline sales. With the holidays and black friday approaching this becomes more critical every day. Vincent Gentile, President         www.avminternetsolutions.com Websites Are More Important Than Ever As 95% of Consumers …

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Holiday Season 2010: Is your online identity separate from your retail store..?

Multi Channel Marketing Will Be Essential This Holiday Season. By Vincent Gentile, www.avminternetsolutions.com It’s very simple; consumers want and expect a different shopping experience. Eighty percent of consumers will research a product or service online prior to making a decision to do just about anything. Retailers saw this in the last few holiday seasons and …

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How important is your online identity?

It can raise serious credibility concerns. By Vincent Gentile      www.avminternetsolutions.com There are several considerations in preparing and evaluating your online image. Statistics show that over 80% of consumers will research a product or service online in considering most decisions. Today’s consumer will research online, at home, prior to making a decision to buy a product, …

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